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lisa scott lee

A lesson in spin

Posted by Justin on January 28th, 2010 | No Comments

Ahem, I work in PR/Advertising and this is a lesson in positive spin, making something out of nothing:

We’re pleased to announce some really HUGE news for all Cheryl Cole fans…

This summer Ms Cole will be embarking on her FIRST EVER SOLO TOUR when she joins the Black Eyed Peas as a special guest on the UK leg of their eagerly awaited THE E.N.D World Tour!

Fans can look forward to seeing Cheryl bringing hits from her platinum selling debut album 3 Words, which features production from Black Eyed Peas frontman will.i.am, to the stage!

Due to the phenomenal demand, extra shows have now been added to the tour. The new shows are in Manchester, London and Birmingham, extending the UK tour to 8 dates!

WOWZA! 8 whole wopping dates? I mean, is she going for a new world record? I also love the touting of it as, ‘She’s going on her SOLO tour…(in a tiny whisper with hand held to mouth as if a secret) opening for the Black Eyed Peas.’ Insert trombone wah-wahh here. And because of the high demand of both BEP and Cheryl, the tour was THANKFULLY extended to this 8-day trek. Shew-ee.

Oh Cheryl…it seems like you are barely going to escape the fate of Lisa Scott Lee.